I made this cute jumping dachshund as a personal project in 2009.
Since then it went viral, generating as many copycat rip-offs as interesting jobs like this one.
The first part of the project involved designing 7 dogs connected with the shop's main sections: spa, grooming, nutrition, accessories and bedding.
I watercolored the final illustrations
on different layers to make it easier for the designers to edit them.
The illustrations have been used on the website, to promote the store and to decorate the windows and interior design.
I was also asked to draw a sketched version of two funny dogs to be used for cards and packaging.
Over the years I've been regularly called upon to create new illustrations.
for reading till here!